Microsoft's foray into the music player market has invited appalling reviews like this one from the Chicago Sun Times
"The Zune is a complete, humiliating failure. Toshiba's Gigabeat player, for example, is far more versatile, it has none of the Zune's limitations, and Amazon sells the 30-gig model for 40 bucks less."The limitations or shortcomings of the Zune are unprecedented. Microsoft expected it to be an avant garde player, the first with capabilities such as blue tooth and WiFi . But it had far too many limitations that eventually dug it's proverbial grave. The design did not go down all that well with users. I think the shortcomings have been written about a zillion times. So, let's look at the upside, if any.
To be fair, the present is all but gloomy but there seems to be light at the end of the tunnel for the Zune. If we look back in hindsight, the Xbox also met a similar fate. But Microsoft learned it's lessons , as it so often does. Probably it treads untested waters with the sole aim of congregating reconnaissance and using that vital information to succeed on it's second coming. This Microsoft has proved time and again and nothing epitomizes this fact more than Xbox 360's success.
It is important to remember that the competition in the music player industry is different from the gaming industry, or at least the respective market leaders and there business acumen is light years adrift. Sony might have committed the cardinal sin of downplaying the Xbox 360 but do not expect apple to make that mistake. As Apple has all ready spilt the beans on it's sucker punch, the Iphone, which is borne out of general evolution. But it's feature are anything but generic. The multi-touch feature in the Iphone is touted to be a novelty and consequently an instant hit with the users. This again is an intriguing battle for top honors but this war shall endure for quite a few years. Is Microsoft ready for a Coup De Et.
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