Wednesday, April 18, 2007

PayPerPost Not A Flash In The Pan

I have been blogging for the past 6 months or so. Though at times it can be a little difficult for me to inspire myself to blog more and more. This lack of incentive is taken care of by payperpost.com, the paid blogging juggernaut. The fact that they have offers galore for bloggers of all kinds makes PPP hugely popular. The offers are lucrative and range from blatant advertising to eagle eyed reviews. The fact that one is required to write at least one non sponsored post of not less than 50 words between every two paid posts keeps greed under check. PPP does not dissuade you from earning money and harnessing your blogs commercial potential but it ensures that all this does not come at your blogs own expense. Content should not be shadowed by blog reviews.

Does it actually help the advertisers ? It does divert traffic to the concerned websites of the advertisers. Though a campaign is at the discretion of the bloggers but it would not be fair to say that the bloggers solely are responsible. There are guidelines that they have to adhere to and the advertisers are free to spell out a few rules of their own. PPP makes it mandatory for the bloggers to specify that the posts is sponsored. It has been lauded as a good move by many but some others believe that it is nothing but hypocrisy and ethical high ground reservation. I can as a blogger testify that it has worked for me.

Disclosure Policy: I hereby, as the sole promoter of this blog, apprise the reader that this is a post compensated for by the PayPerPost advertisers.


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